Internet Retailer just released the 2008 edition of their now famous Top 500 Guide to the most successful US online merchants. Having purchased and intensively used the 2007 edition myself in more than one instance, I can only recommend that you purchase this exhaustive and very affordable (under $100) source of competitive information. This guide [...]
Tag Archives: eCommerce
eCommerce – SEO advice for retail websites
May 13, 2008 – 10:24 am
SEO stands for “Search Engine Optimization” and it relates to the science of fine tuning a website and its content so that Search Engines such as Google, Yahoo or MSN can better analyze (or “crawl”) and rank the website in search results. Another aspect of SEO is to increase your online presence on other websites [...]
eCommerce – Top 20 “must have” features (part 1)
April 29, 2008 – 8:24 pm
eCommerce websites of leading online retailers are usually a great example of how to empower customers and how to generate higher conversion rates (from browser to buyer) and lower shopping cart abandonment. Here is a list of the 20 most successful Web features addressing all aspects of the eCommerce life cycle. MERCHANDISE PROMOTION 1. [...]
eCommerce – The value of Multi-Channel Retailing
April 25, 2008 – 10:08 am
Retailers who have embraced online marketing and eCommerce are reaping the benefits of experienced consumers who use the Internet channel to search and discover products before making a purchase decision. The most noticeable outcome is that online browsing converts consumers into store buyers. In a recent report on Multi-Channel Retailing in the US, Jeffrey Grau, [...]
