Massive adoption of social networking websites such as Facebook as well as the commonality of reading reviews and ratings on online shopping sites such as Amazon have transformed the Internet into a “Social Media” platform prone to enabling conversation between users.

In “Groundswell: Winning in a World Transformed by Social Technologies” published by the Harvard Business Press, Charlene Li & Josh Bernoff, both from Forrester Research, state that: Read More

Internet Retailer just released the 2008 edition of their now famous Top 500 Guide to the most successful US online merchants.

Having purchased and intensively used the 2007 edition myself in more than one instance, I can only recommend that you purchase this exhaustive and very affordable (under $100) source of competitive information.

This guide will reveal the sales and conversion rates of the best 500 online retailers. You will be able to analyze and compare within 14 retail categories the profile and practices of the best performing merchants.

As well as forecasting major trends for 2008, the guide also takes a macro view of the eCommerce industry and points out what worked and what did not in the past year. Read More